A Business Owner’s Guide to Small Business Marketing Services

Are you looking for an effective way to boost your profits and establish strong online presence? If your answer is yes, it’s about time you look for a small business internet marketing company. Make sure to find one dedicated to creating web sites and strategies focused on achieving your success online. Your internet marketing company should offer affordable rates and deliver quality services. Here are two small business marketing services it should provide you.

Search Engine Optimization

One effective service that can give concrete results is Search Engine Optimization (SEO). Service providers consider this a popular online marketing strategy for web-based businesses. SEO specialists rely on its many methods to boost the traffic on client websites. Successful websites use creative and competitive SEO techniques to reach customers and generate more sales.

SEO is among many small business marketing services initiating a direct response. It is the only form of marketing that puts clients in front of targeted prospective customers who are looking exactly for what they offer.

This service increases the client’s brand visibility, as eight out of ten people find companies they eventually do business with online. Plus, the website works for clients 365 days a year, 24 hours a day with no time-offs. The site can be the business’s best salesman if set up correctly.

Recently, more online companies are getting more competitive. To stay ahead of the competitors, most small business internet marketing firms continue to search for valuable information and implement innovative SEO methods.

Some online businesses thrive while others fail. The reason for this is these businesses are not updated with the latest trends in internet marketing. SEO specialists must constantly study emerging trends to provide high and stable rankings for their clients.

Social Media Management

While many consider traditional marketing as “push” marketing, social media marketing is also known as “pull” marketing. Rather than broadcasting messages with the goal that the right people will see it, small business internet marketing firms pulls target audiences by listening to their needs, preferences, and responding with good solutions.

Some results from Social Media will be seen immediately, and some results will take longer.

After implementing social media management services, business owners should see an increase in the number of followers and friends in their websites and social media profile. Their networks will also expand rapidly. The increase depends on many factors including the size of the business’ current social media following and how involved they are with their community. They will soon see an increase in re-posts of their content and interaction with followers.

As interaction with the target market increases, relationships grow stronger. When this happens, the content of the web sites will be shared with more and more individuals across networks. This activity can increase site traffic, improve search engine rankings, and lead to higher profits.

Among other small business marketing services, social media marketing is most effective in building relationships with the target market. This service takes time and consistent effort to produce satisfactory results.

Small Business Marketing From Finish to Start

“Maybe the start line was supposed to be your finish line. Don’t be afraid to walk backwards.” Author:Tablo

Normally whenever we think of taking on a project, we lay out the plan and define the tasks necessary to accomplish the goal. Consider something as basic as building a house. The builder and the buyer agree on the basics – number and size of bedrooms, bathrooms, kitchen layout – the eventual “footprint” of the house. It then becomes the responsibility of the architect to develop blueprints which will be submitted to the town or local authority for approval. Once approved, the builder will assign a project manager to move through the steps to completion.

Here’s where small business marketing works best, when the parties work in reverse order. The client (the internal marketing manager or the external business decision maker) needs to embrace the idea of where they want to end up. And unlike the house building example, there are many different choices to define success.

For example, success could simply be defined as a growth in revenue from an existing run-rate to a run-rate with a higher number. For example, lets say the business has been growing 10% a year for the last 5 years, and the goal and purpose of marketing is to improve that growth rate to 20% a year over a reasonable period of time.

Success can be the launch of a new product, a new service, a new solution with a return on investment higher than other launches of the past.

Now to achieve those goals, marketing begins to work, for lack of a better word – backwards. The marketing professional starts at the finish line, incorporating one or more goals that need to be achieved. Marketing looks holistically at the various components that can be engaged in order to handle those project steps similar to the building project manager. However, since marketing activities (also known as the marketing mix) can have varying costs, and different choices require more or less time to check it off as complete.

Here’s an example of a small business marketing process and plan.

Let’s begin with a goal: Grow the revenue by 20 percent over the next 18-24 months.

Why not a firm date? It’s foolish in an ever shifting set of marketing tools and popular formats to set a hard date. Imagine building a plan before Facebook, Twitter and LinkedIn took off. Odds are good that the completion date would be considerably impacted by these “new” mediums of communicating with buyers and influencers.

In this author’s opinion, the center of the marketing universe is a good website. A great website is better, but should be a living tool that adapts to changes in the way people choose to search for information. So a good website will suffice as long as it provides slightly more than basics about the company, the product, the brand, the solution, and a place for visitors to go for information.

Landing Pages must be Clean and Simple (and Device Agnostic)

Inside the website is our landing page(s). A landing page is where, when someone does a search, and finds your ad (more about that later), clicking the ad link brings them to a specific page directly. Thus, they should not have to plow through the history of the principals, the location of offices, awards, past downloadable PDFs, webinar replays, etc., etc., etc. by bringing them to the home page.

Instead, they should go directly to the page on the website that speaks to the topic via keyword(s) that they searched for, and the “bait” used in an ad to get them to click the ad. Most people are smart enough to roam around the website on their own, to learn more about the company if they are interested. But the goal of that landing page is to respond to the SPECIFIC need, and the SPECIFIC solution, which brought them there to begin with.

OK. Let’s assume we’ve got that solid landing page (quite likely several for each of the solutions, products or campaign being run). How did people get there? In a world of literally MILLIONS of pages, how did they find yours?

The magic word is CONTENT.

Content should not be confused with advertising. In fact, advertising posing as content is quickly discovered as such, and harms the brand deeply. Content is education. It is sharing opinions, experiences, thoughts, ideas, successes, and without an obvious goal of getting something in return beyond an acknowledgement that the author is a subject matter expert, and is willing to provide information without a hidden agenda. The altruistic motivation is what buyers crave far more than clever jingles, surveys, puzzles, or quizzes.

Think about your Competitors

Now we move back some more. Who are your competitors and what do they know, do, offer, profess or otherwise claim that whether real or not, is intent in casting their goods in a more favorable light then your own. Often these claims (real or otherwise) are unchallenged, simply because they are crafted by expensive marketing research companies, whose lipstick is more attractive that the pig that’s wearing it.

Look back at who your competitors were not so long ago. Have they truly created something far better than yours, or have they simply done a better job of convincing buyers that you are yesterday’s news. Having been in the IT sales and marketing business for more than 25 years, there are some companies that come to mind that seemed to never be knocked from their throne – WordPerfect, Lotus 1-2-3, Wang, Digital Equipment, and many other – gone or just consumed by other companies. So while others were innovating these companies rested on their laurels eventually being a footnote in the early days of PCs. And one need not go back 20 years to think about MySpace, the Zune, even Napster.

Take the time to evaluate your competitors and create a simple but honest SWOT analysis (S=Strengths, W=Weaknesses, O=Opportunities, T-Threats) so you the marketing efforts can identify the weak spots and attack them.

Putting it all together

The singular most important foundation a business has for marketing is its database. The database (whether in a sophisticated CRM tool, or an excel spreadsheet). In addition to current and/or former clients, it needs to be constantly fed, updated, parsed, and managed or every other dollar or hour spent will be sub-optimized. The database provides not only the contacts, but a history of business/client experiences – both good and bad. And it is the starting point to uncover any real or perceived “warts” potential clients might find, and an opportunity to address them before going live with campaigns.

Now we have all the parts, we need to converge all the actions to drive buyers and influencers to the landing page(s), where we can generate the dialogue and begin to turn clicks into customers. Addressing all of the nuances of email marketing, snail mail marketing, content marketing through blogs, and distribution through social media outlets like Twitter, Facebook, LinkedIn and (especially) Google+. Tie in a moderate budget to generate visits by using Google AdWords and follow up with participation in industry events where subject matter experts are sought out for their knowledge and ideas.

Summary: There are specific steps for small businesses that don’t require an excessive budget or an onboard staff. Instead, a marketing professional whose personality matches your business, with expertise in driving measurement results, can add value, improve business results, and help act as a virtual partner in achieving both short and long term goals.

Ed Colandra is the founder and president of Mindful Marketing Solutions, LLC. Based in the New York tri-state area, Mindful Marketing exists to help small businesses who don’t know where to start, to extend their business by leveraging digital marketing. Ed brings over 30 years of sales and marketing executive roles at IBM Corp., and more recently, assisting vendors in the legal industry.

The Necessary Good of Small Business Marketing

Marketing is to business as a hammer is to a nail. It is a tool, a necessary function to make the other functions work. Just as a nail won’t go anywhere without a hammer to drive it, so a small business won’t progress without small business marketing to drive it.

Marketing cannot be ignored. More specifically, EFFECTIVE marketing cannot be ignored. Some businesses market regularly but they market incorrectly, and not only is it ineffective, it is a big waste of money. Knowing how to market effectively will be a integral part of the success of your business.

For any product that the creator or owner intends to sell, there is marketing to be done. Of course small business marketing can be much more than the traditional “marketing” we normally think of, i.e., phone book ads or classified ads or the Internet. Marketing can be anything from a conversation on a commuter bus to a prime time television commercial. The key is knowing exactly what marketing is and how it is going to produce revenue for your business.

So what are you selling? You are selling two things: yourself and your product. You will sell these two together, as if they were linked inseparably, because in a sense, they are. When you market, you are also marketing these together, so treat them as if they always go hand in hand.

Every conversation, every agreement, and every work performed will portray, or market, an image of you to business associates and to potential buyers. That image should be of utmost importance to you, because it will dictate how people perceive you. Other’s perception of you will affect your profitability, either positively or negatively.

You cannot have one appearance in person and another in media. Well you can, but it won’t last very long if you do. You must be the same person in every situation. When first building your business, think of your relation to workers, subcontractors, investors, suppliers and buyers and everyone else as a platform that is establishing your reputation. Your reputation will be manifest in your marketing efforts and I can guarantee you that IT WILL AFFECT YOUR BUSINESS DOWN THE ROAD. What you do on day one will surely have an influence on day three hundred and sixty five. And so on throughout your career.

As people learn of your generous personality and honest business transacting they will remember the person they met and dealt with when later they see or hear the marketing of your product. For someone who is always straight forward and goes out of his or her way to help put deals together and make everyone feel like they got a fair shake, there will be people who will always seek doing business with that person.

And it works both ways, good and bad. For someone who cheats and takes every chance to shortchange the competitor or supplier or intermediary, there will be people who will always avoid doing business with that person.

Spiritual Business Marketing – 3 Major Mistakes You Must Avoid

If you are a Spiritual Business Owner who wants to help, heal and reach more people with your talents, gifts, skills and unique capabilities then you really do need to be serious about learning how to marketing your self, a website or a product with integrity and authenticity.

This is how to start truly growing your spiritual business.

You will most definitely want to turn around these marketing mistakes and remember to not only avoid them, but only do what works for you with ease, grace and ‘divine flow’!

Spiritual Business Marketing Mistake Number 3:

Not having a niche or trying to serve everyone and anyone!

How do you avoid this marketing mistake and market yourself, a website or a product successfully?

Making your presence known online and offline, is all about having a ‘niche’ that your spiritual business is marketing speaking directly to and solving a problem for.

Sounds simple, because it is!

If you fail to choose a ‘good fit’ niche that you can not only find easily, but will happily pay you, you will never be able to really succeed at authentically marketing your spiritual business.

I say this because, there are so many Spiritual Business Owners out there. Think about it, how many Helping Professionals are in your area, or in the world already?

Now, I am not saying that you must see them as competition in the market place, in fact I am saying exactly the opposite.

These are the people, our fellow human beings, that we can learn from and grow with. Model what others are doing if you see how they are marketing you to can take a similar approach.

Trying to re-invent the wheel is insane, showing how you can add value to the market is common sense.

No, the most important thing you have to remember is to set yourself apart from others. You can do this by stating your definiteness of purpose in life.

As Napoleon Hills says, this is how you set your own price tag in life and business.

He says we need to have a definite purpose in business, marketing and life and make a plan.

This is the master key or first success principle that lays firm foundations to align your spiritual business marketing with how you want to make your difference in the world and still stay true to you!

So again, you need to find a niche, that aligns your inner purpose with your outer purpose in life and that will determine where you can excel.

If you do not do this, marketing your spiritual business becomes a drag and feels like a chore, when in fact all it is finding creative ways to actually get in front of the people who will say a firm yes or a firm no!

This could be using on or offline marketing strategies to market yourself, a website and or a product. That’s up to you and what you feel drawn to.

It might also depend on how you like to connect and build authentic relationships with people.

Spiritual Business Marketing Mistake Number 2.

Rushing the creation process!

How do you avoid this marketing mistake and market yourself, a website and or a product successfully?

Too many Spiritual Business Owners simply try to get overnight success when using the Law of Attraction. They usually want what they want, like yesterday!

This is not going to happen if they are coming from a space of lack. When you get yourself out their and market you want to avoid doing it from a low vibration.

Try to enjoy yourself!

If you are serious about allowing yourself to use the Law of Attraction to succeed in every aspect of life, marketing and spiritual business growth, rushing things will only make things worse.

I know I have used the LOA in reverse because I had serious money blocks!

It is helpful to take it slow and focus on long term success and believe that you have what ever it is your desire now. I’ve being doing this for the last five years!

Once you realize that patience really is a virtue, you will see that it, what ever it is you are trying to manifest using marketing as a strategy for success, will show up on your spiritual path in many unexpected ways.

Yes even the money!

You know deep down, it’s true. I’m sure this is not the first time you are hearing this, right?

It is already created in your vibrational reality and your journey to allowing everything including the money will only get better, if that’s what you say to yourself and act as if by capturing the feeling as if it is happening for now!

Try it!

Spiritual Business Marketing Mistake Number 1: No Originality (urghh!)

How do you avoid this marketing mistake and market yourself, a website or a product successfully?

Most of us attend training school to learn or craft and leave it at that!

However, the way in which we were taught to market our modalities has a lot to do with us not feeling like we can branch out and put our own unique stamp on what we do and how we build our spiritual business!

Let’s say 100 massage therapists attend the same training school as you, they got the same information on how to market their business as you did.

NOW they all went out there marketing their business and trying to get clients, repeating what they learnt on that course, and using jargon and technical language. that their potential clients do not relate to. It doesn’t feel spiritual because this has no originality!

How far do you think they will get in marketing?
How many of those 100 massage therapists are going to be in business 1 year on?
And 3 to 5 years on their spiritual path?

You’ve probably heard the statistics of how many small businesses that ‘fail’, right?

Try not to let that scare you!!!

Just know, YOUR main job is, regardless of your modality is to start in business, thrive in business and make a profit!

And this, starts with having your unique SOUL Purpose at the core of everything you do and say to clients, potential clients and referral partners.

Be specific!

Don’t be too afraid to market your spiritual business in a way that feels good to you.

If all 100 massage therapists believed they could market their spiritual business successfully, and earn what they were really worth, do you think they would have gone back to their day jobs?

No!

The BIGGEST reason your must avoid these marketing mistakes is, because if you don’t you are doing yourself and the people you were MEANT to reach a disservice!

Okay, so how do those who have successfully built their spiritual business using authentic marketing strategies and made their way to the top, do it?

They stay true to themselves, know how to use authentic marketing strategies that feel congruent with their purpose in life, delegate, outsource, hire a coach or mentor, get supervision or get support from ‘like minded’ others, invest, test, tweak and measure. Most of all they become fearless in what they do!

It doesn’t scare them anymore, or it scares them a lot less to think that they would not being doing more of the work they love.

They have learnt to turn their vocation into a vacation!

They no longer have ‘Lone Ranger Syndrome’, wearing all the hats in life and spiritual business and going it alone.

It is so important that you don’t try to be someone or everything that you are not, adding to the marketing ‘noise’ by trying to people please, never saying no or working with anyone and everyone who will pay you or not pay you for your services.

You are NOT just another person in your field of expertise, YOU have a unique soul purpose that needs to shine through when you are marketing your spiritual business.

You will need to be original and have your own style to make marketing your Spiritual Business ‘effortless’.

There are so many ways your character can shine through. If you are not sure what your strengths and gifts are, just ask the 5 closest people to you.

Once you are able to do this, you tap into your Unique Soul purpose you begin building solid marketing foundations for your spiritual business, they’ll be no stopping you from succeeding.

If you are able to avoid these simple things, you will be able to really make your presence known in your field and be of service in the world giving what ever it is you are offering.

Most Spiritual Business Owners will admit that these are the simplest mistakes to create, and they made a few at the start of their journey, but if you avoid these from the very beginning, you will be able to really prosper in what I like to call purpose-serving.

Are you a Soul Savvy Intuitive Entrepreneur?

Hi Iona Meade here, your BIG Vision and Mission Purposepreneur

I work with Soul Based Business Owners; Visionary Coaches, Authors, Therapists, Consultants, Practitioners, Counsellors, Mediums, Leaders, Speakers, Mentors, Trainers, Spiritual Entrepreneurs and Healers who have a BIG Vision & Mission but find themselves struggling behind closed doors going without because they have no cash, no clients or no list..

The Benefits of This Small Business Marketing Method

In this digitalized world, technology has made it very easy to reach your targeted audience.

Small business owners are always looking for marketing that is credible, measurable and cost-effective!

Email marketing is imperative for the success of a business. What problem most businesses face? Simply said, most businesses don’t know how to do it right. Picking the best online marketing software for mass email has a direct impact on the success of your marketing campaign.

What is Email Marketing?

Email marketing is a term defining the action of businesses sending a message. This message is sent to a group of people through the electronic mail. It includes advertisements, sales or solicitation. Any email that helps in generating customer loyalty and trust in the product. Therefore, email is an efficient way to stay in touch with your customers and promote your business.

Moreover, with the help of small business email marketing, you can easily reach a wider range of clients. This saves money and time and provides a go-to database you can tap into when you have a special promotion or product announcement. It can be said that there is no guarantee that your message will reach 100% of your targeted audience, but then again no online marketing can guarantee that.

Let’s take a look at 10 reasons why sending email tops any form of online marketing.

Small business email marketing is beneficial for all the business regardless of their size.

  • Email has a Larger Reach

Most of the people believe that social media is the best way to reach an audience. But they don’t understand the importance of email. In 2013, the total number of email accounts was 3.9 billion. According to Radicati, there was a prediction that number of email accounts by 2017 will be 4.9 billion.

Furthermore, it can be said that email is the currency of the web. The reason is that whoever is online has an active email ID. Thus, there is no way better to than email to reach a wider range of customers. Email is growing at an exponential rate.

  • Creates Brand Awareness

When you send an email to your clients, you are exposing them to your brand and business. With the help of strategic planning and smart design, your business will build value with ongoing email campaigns. This will lead to you staying at the top of your customer’s mind. Further, it will increase the chances of potential customers to buy your products. As a result of this, you can turn the clients into loyal customers.

  • Cost Effective

What is the most appealing benefit of email marketing? It is the return on investment as the businesses does not have to incur postage fees or advertising fees. Email grows your list and contact database with each campaign sent or email list purchased.

  • Segmentation

With the help of small business email software for marketing, you can send emails to subscribers who meet the specific criteria. For instance, there is a sale of sports goods. The email can be sent to those customers who have an interest in sports. A report stated that those who used segmentation in the email have improved the chances of engagement.

  • Call to Action

Another benefit of email campaigns are that it calls to action. Email marketing is a great tool for taking advantage of impulse buying. It allows the customers to see a good offer and buy it within just two clicks. With a great call to action and link to check out, email newsletters can increase sales.

  • Easy to Track

It is easy to see where you are doing something wrong in email and sending multiple campaigns with different subject headers is a great way to split test and see what’s working best for your particular email list. This small business marketing software lets you track, conversion and click through rates. This provides is a chance to see how the campaign has improved. Moreover, if there is something wrong, you can easily and quickly correct the mistakes.

  • Result Seen Immediately

When a business sends an email, they can witness the results in few seconds. A great sales marketing plan is 24-hour sales. It forms a sense of urgency and convinces the subscribers to take action immediately.

  • Easy To Create

To make email marketing successful, you don’t need a huge team. You can without any trouble create an email campaign with the help of templates, images, and logos. Then simple paste or write in your message and call to action. A great email marketing software will also track your opens, and clicks and provide complete statistics.

  • Shareable

The customers can easily share the best offers and ideas with their friends and family. They can do this just with a click of a button. Apart from this, your customers can introduce your business to a new market.

  • Email will be Around

Email has been around for a lot years. In 1978, the historical first ever promotional email campaign was sent. It was sent to almost 400 people. Since its inception, email has been growing consistently. Previously you needed a developer to create an email but now you can easily send emails.

Hence, creating an email list is a stable and long-term investment. It will be beneficial in the years to come.

Small Business Marketing – Three Tips For An Effective Strategy

Small business marketing is just like any other type of marketing, despite what many people (including so-called marketing consultants) will tell you. There’s no big secret to marketing a small business, except you need to remember marketing is a process and not an event. To market a small business effectively, you need to stop thinking of marketing as something you do once every now and again, and begin to think of it as something you need to do constantly. Many business will market themselves only when they realise the phone has stopped ringing, or the shop is empty. But this is the worst strategy to follow, and once you realise marketing is a process, your business will be much better for it, so so will your bank balance.

Three strategies for an effective small business marketing process

1. Create a marketing plan. If you really want to have a marketing process, you need a plan to follow. It doesn’t have to be complicated, but it should detail what you need to do every month, week, and sometimes every day. In effect, you are creating a marketing calendar, and then a plan to follow for the stuff that needs to be done regularly. This can be anything from a plan to send out a piece of direct mail or to run an ad in a magazine. Make the plan and stick to it.

2. Stick to your marketing plan. As mentioned above, you need a plan, and sometimes this can mean doing some marketing every single day. In fact, having a daily routine for your marketing is extremely effective, because it means you’re doing something constantly. One daily habit to get into is to send out an email to your customer list, since this can have a massive return on investment (ROI). Even better it’s quick to do, and cheap (almost free).

3. Keep going. You have to remember the effects of marketing don’t show themselves immediately, and the longer you do it, the more chance you have of success. You also need to remember the effects will increase over time, until each bit of marketing you do stands on the stuff you’ve already done, and that almost always makes for some very healthy profits.

This may seem a simple strategy to follow, but you may well be astounded at the results you get if you put it into practice and keep going. Just doing a few hours a week can make a big difference to your business, and within a year or so the effects can be incredible. The overall lesson is: don’t leave it until things get bad. Do it at all times (even in the good times) and watch your business thrive.

Small Business Marketing – Three Tips For An Effective Strategy

Steve Prescott is a direct response marketing consultant and business adviser. For powerful information about how to market your business effectively, beat your competition, and build your business value, grab a copy of his report Smart Business Power Marketing, a blueprint for creating a powerful lead-generation system using a mixture of traditional advertising and internet technology. Visit

5 Business Marketing Ideas for Newbies

I hear this a lot, business owners and authors who just want to run their businesses or write. They hate marketing and often don’t know where to begin. I get it, believe me. Marketing isn’t easy, especially if you still have a full time job (i.e. running the business) or you’re just starting out writing and have a million other things you need to do (like write your next book). The irony here is that if you don’t market, no one will know about you.

Marketing on the internet has become increasingly common if you want to get in the limelight and become successful. But many people seem to bother a lot when it comes to marketing their business over internet because bringing business online is undoubtedly a tiring task.

But be it your B2C or B2B marketing strategy, I have got you covered here by bringing along some really amazing business marketing ideas together that you should surely take a look at if you are planning to take your business online.

Build Your Fan Following

What else you need more than someone speaking positively about your brand? Being new in the business need a lot of hard work to develop a customer base but with the internet, it has become easy to build-up your fan base and expand your business.

Building a fan base is one of the best business marketing ideas and is important to the success of business because when you start your business, you want to be heard aloud and need people who talk about you and your brand so that your voice could reach out to your customers.

One good reason of having fans is people nowadays not only believe what you are selling, they believe what everyone is talking about.

Therefore, fans out there can not only take your marketing message to your customers but can also turn out to be your potential customers in the long run. So you must invest in building fans.

Add Product/Bloggers Reviews

Product reviews are a great way to clear all doubts of your customers and build trust when you are new in the business. It sounds little tiring but yes, if you find a few bloggers from your industry and ask them to write product reviews, it will drive you pretty abundant traffic. All you have you do is provide a complimentary sample to bloggers and have them write a review on their blog.

BeaytyPedia is specifically designed to reviews and rate cosmetic products that actually work.

Initially two blog reviews mean you’ll have eight product reviews in a month, and that’s pretty awesome business marketing idea to develop trust and credibility in the business market.

Stay Ahead With Amazon Optimization

I’m a big fan of Amazon Optimization because it really works and a trend has been noticed that product search during past 7 years has been shifted from the hands of Google to Amazon directly. So Amazon could be a big platform to market your product right away and get found. All you need to do is check for your keyword categories and threads and replace your keyword with a long tail key phrase.

Bring it on Social Media and Your Blog

Are you just in the beginning phase of setting up your business and already running short of time when I’m asking you to manage a blog and appear on social media? It has its risks, but it comes with rewards as well; reward in shape of lots of traffic and leads. And that’s what you want right?

The best way out is to think blog and social media as one of your promotional campaign that will bring you more and more traffic. Invest time in writing blog post related to your industry trends and upcoming products. To add spice, you can come up with inspiring out-of-the-box blog sections.

Social media is another one of the proven business marketing ideas because in this era of globalization, you want to have people know about your brand and interact with them on social platforms. This doesn’t at all mean you need to appear on all social platforms; rather, all you need to do is find out a suitable and relevant platform that your customers are more likely to use.

Try the Traditional Email Newsletter Technique

You might have heard the proverb, “out of sight, out of mind.” And that’s true in terms of business as well where your customers are showered with abundant products and services everywhere on the internet, television, radio, through podcasts and many more, so you can never expect your customer to remember you.